Now is not the time to cut corners on customer experience


News

When Ikea Canada introduced its new Design Studios in Ontario and Quebec, it did so with the intention of creating an entirely new shopping experience. These small concept stores located in urban centers offer personalized design services and one-to-one planning—a far cry from the traditional Ikea shopping trip that centers around navigating a giant, suburban store that feels like a viking fortress filled with homewares with names like Fördelaktig the Brute, Upplövv the Fierce, and Råskog the Bloody.

Read the complete article from Fast Company here. 

 

More Topics

How Do I Know I'm Getting the Most Out of My Business? The Answer Is Obvious — Yet Overlooked.

Today's digital world has opened up many opportunities for small businesses to leverage data and maximize their marketing ROI. First-party data allows businesses to develop customer insights, optimize campaigns, track performance metrics and create targeted strategies. With first-party data in hand, small business owners have access to valuable consumer...

How to Manage the New Expectations of the Younger Workforce

Every generation worries about the changing expectations of "kids these days." But the pandemic changed the labor market, and this new generation of young people entered with an advantage — more power and new demands. Now, leaders are concerned with how hard it is to get people back into...

3 Ways Ambitious Entrepreneurs Are Using AI

If you’re not incorporating artificial intelligence into your work in some way, you’re behind the curve. Even the most suspicious and non-technical entrepreneurs could save time and money making use of the tools available, let alone those thinking bigger with AI and creating their own. Read the complete article from...