Texas Film Commission Announces New Online Exhibit

2 Feb 2022


The Texas Film Commission (TFC) and the Texas Archive of the Moving Image (TAMI) today announced the launch of a new online exhibit examining the history of industrial filmmaking in Dallas. Titled "Mavericks and (M)ad Men: The Industrial Film Legacy of Dallas" and hosted on Google Arts & Culture, the exhibit features 13 videos submitted to the Texas Film Round-Up by Dallas media producers and Texas organizations to tell the story of the independent filmmakers who helped turn the Texas metroplex into an epicenter for commercial film production.

Before Dallas became a popular destination for film and television production, resident creators had already cultivated national renown for a different kind of production—commercial production of newsreels, industrial and promotional films, government and educational films, and television commercials. Showcasing videos from TAMI’s online collection, this digital exhibit takes a closer look at a few of the companies and personalities that helped earn Dallas the nickname "Little New York of the Southwest."

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